fbpx

How To Advertise EFFECTIVELY: 4 Tips To Start Email Marketing TODAY

TBB tips

Despite its sounding simple, to start email marketing with your business can be a huge hassle… There are many questions to ask yourself before diving deep into the realms of virtual messaging:

“What platform should I use?”

“What do I write about?”

“How big does my list need to be?”

“But I don’t want to sound spammy?”

We’ve heard all of these before, working with Clients who’ve had 10’s of thousands of customers and followers on their lists already, to Clients who couldn’t craft an email to save their life, even though they might have a killer product or service.

So We’ve Put Together 4 Tips Below Here to Help You Get Started with Email Marketing Your Business TODAY:

  • 1. STUDY EMAIL SERVICE PROVIDERS

Still, there are many platforms of email service providers (ESP’s) out there from Active Campaign; which lets you get super technical, to MailChimp; which has been around since 2001 when email was but a baby, or toddler…

It’s worth watching a good Youtube video, or 5… when starting out and making use of free trials before committing to a paid service.

  • 2. SPRING CLEAN YOUR EMAIL LIST

Still, you probably already know that the more people you have on your list, the more your subscriptions will cost you to connect and reach out to them.

So, we highly recommend going through your data to see who actually opens and reads your emails, who clicks, and who’s just making your bounce and un-open rate shoot through the roof.

Many people switch to different providers over the years and some of the email addresses you have today might actually be dead, in other words, useless.

  • 3. MAKE YOUR MESSAGE, AND STICK TO IT

Companies and brands should have a voice. A social system to which they stick to, stand by, and believe in religiously.

If you’re a marketing or advertising agency, and you want to connect with people who’ve subscribed to your blog or followed your page, then the perfect content for them would probably be some A-class advertising or marketing advice.

What types of emails do you see yourself sending?

  • 4. KEEP YOUR COPY CLEAN

We don’t mean don’t swear… although depending on your brand, business and voice we aren’t recommending it.

Start with an outline. It makes things wayyyy easier, believe me. Double check your headlines always, and at last, what your aiming to achieve with this message.

Asking another person for help is always encouraged as everyone interprets and sees things differently. Plus, they might catch some typos or tonality you missed out on in your hyper-focused writing state.

Finally, Have Some Fun With It.

Cheers,

Mackenzie Andres

THE BLOCK BARD

Founder | Head of Copy

http://www.theblockbard.com

WARNING: You Are NOT Ready to Advertise to Your Audience Until You’ve Downloaded our FREE 1-Page Dream Customer System Called the “Plan-0 Market Method”

This is the First sheet we make every Client fill-out before working with us… just hit GET IT NOW

FREE Plan-0 Market Method DOWNLOAD

WE INVEST IN DREAMS

Guaranteed Marketing Services™

Join Our Exclusive Contributor Network! 
Become a Classics-Page Admin, Affiliate, or Volunteer. Apply via email below.

~ Hi there!

If you see anything wrong with this post, be it typos, to offensive material, you can DM us at the email below and we’ll try to make it right 🙂

We love finding new, excellent sales professionals to feature in our blog. If you hold a sales, marketing, revenue-oriented title, or even business & growth, you are welcome to submit a pitch — or get the conversation going on topic ideas.

But before you submit, please make sure you read our B&G Content Guidelines We know they look long, but they actually take only a few minutes to read. If you’d like us to spend our time working with you, please invest a little of yours in reading those guidelines.

Once you’ve read the guidelines, send your pitch to contact@theblockbard.com.

We often find great ideas in unexpected places. The next article published on THE BLOCK BARD ‘Business & Growth’ could be yours!

We Love Your Support!

If you enjoyed this post, you can support a small business like us by liking our page and sharing below!