How To Kill Your Customers’ Objections With Your Copy

One of the surest ways to make sure your copywriting converts is to kill upfront and centre any potential objections your ideal customers might have right there in the copy. Start this ad optimizing exercise by taking the top three counters or objections one might have regarding your product or service. Write these three pointsContinue reading “How To Kill Your Customers’ Objections With Your Copy”

Email Marketing isn’t DEAD! It’s more ALIVE than ever. Here’s Why.

Most e-commerce stores… even the big giants like Amazon and Alibaba know all-too-well that the majority of their sales comes from email marketing to already existing customers and buyers. Let me repeat that: majority of their sales comes from email marketing to already existing customers People often think it’s dead because every company rushed intoContinue reading “Email Marketing isn’t DEAD! It’s more ALIVE than ever. Here’s Why.”

The Importance of a Pre-Launch in Today’s Digital Age

One of Our Clients at The Block Bard recently launched new DTC (direct-to-consumer) Coffee Brand that has quickly picked up steam and orders even before its official launching! Many Brands and Companies are able to do this with all sort of products and courses etc,
What is their trick? Is there a trick?
First off all like any marketing strategy, there is no one-size-fits-all technique or (tactic). The best way to stand above and beyond your competitors, is to deliver an exceptionally different experience, with fine products and services.

But how do these companies manage to generate so much excitement, revelry, and interest, in their products that aren’t even available for purchase yet?!

HOW A SINGLE MOM CREATED A PLASTIC FOOD STORAGE EMPIRE?

Brownie Wise pioneered today’s all-too-famous party-plan marketing system. Insisting that the key to sales was in the strategic education of the product rather than the strategic placement.

HOW TO FORM PARTNERSHIPS (STRATEGY!) 

IN 6 STEPS In today’s day and age, with independent contracting and freelancing becoming ever more popular. We have to remember that it doesn’t have to be just us all of the time. We need to remember the importance of forming and nurturing strategic partnerships, even if you’re a solo operation.    Strategic partnerships are partnershipsContinue reading “HOW TO FORM PARTNERSHIPS (STRATEGY!) “

6 Steps To Building The Ultimate Brand

   Scenarios where your company’s message misses its target, or worse falls short completely, are way more popular but way worse for sales than the infamous overly pushy salesperson.  So, here are 6 quick tips to add to your marketing strategy and begin today to better send your message to the world.   WRITE DOWN 3Continue reading “6 Steps To Building The Ultimate Brand”

WHY YOUR COMPANY NEEDS A ONE-LINER

I’m lovin’ it. Have it your way. A diamond is forever… These are just some of the many clever one-liners companies have used to keep customers coming back time after time. A good one-liner rings in the ear of those who hear and say it. A bad one-liner is forgotten almost instantly. You have probablyContinue reading “WHY YOUR COMPANY NEEDS A ONE-LINER”