How To Kill Your Customers’ Objections With Your Copy

One of the surest ways to make sure your copywriting converts is to kill upfront and centre any potential objections your ideal customers might have right there in the copy. Start this ad optimizing exercise by taking the top three counters or objections one might have regarding your product or service. Write these three pointsContinue reading “How To Kill Your Customers’ Objections With Your Copy”

Content Marketing, And How it can Help Your Business

Lead generation and Nurturing are usually defined as collecting someones contact info and building a relationship with them. What if I told you, you were already starting to form relationships with the people who interact with your content? Even the people who see your content? You’d probably think that’s a hunk of crap, right? ButContinue reading “Content Marketing, And How it can Help Your Business”