Lead generation and Nurturing are usually defined as collecting someones contact info and building a relationship with them… But… What if I told you, you were already starting to form relationships with the people who interact with your content? Even the people who see your content? You’d probably think that’s a hunk of crap, right?Continue reading “Content Marketing, And How it can Help Your Business”
Tag Archives: marketing
The Catholic Church: Philosophy & Marketing…
“My mind went back to a conversation I’d had years ago with an old friend. He was a long-lapsed Catholic, but he had decided to send his son to a Catholic school. When I asked him why, he said one word: “Inoculation.”
The Importance of a Pre-Launch in Today’s Digital Age
One of Our Clients at The Block Bard recently launched new DTC (direct-to-consumer) Coffee Brand that has quickly picked up steam and orders even before its official launching! Many Brands and Companies are able to do this with all sort of products and courses etc,
What is their trick? Is there a trick?
First off all like any marketing strategy, there is no one-size-fits-all technique or (tactic). The best way to stand above and beyond your competitors, is to deliver an exceptionally different experience, with fine products and services.
But how do these companies manage to generate so much excitement, revelry, and interest, in their products that aren’t even available for purchase yet?!
Is Marketing A Social Science??
In a purely academic sense, most Universities would say no. But I would argue yes. Most educational institutions seem to label Marketing as a Commerce subject. But I feel this is misleading for the following reasons: Having a personal background in the Humanities, and not Business. When I began marketing I felt I had anContinue reading “Is Marketing A Social Science??”