How To Start Working Smarter, And Not Harder !

I recently read a chapter of Brendan Burchard’s High Performance Habits that spoke to me on a deeper level. The summary of this chapter was this, (said over the course of a few pages) it summed up that: Taking out the trash, while it needs to get done, is not part of being productive… Burchard,Continue reading “How To Start Working Smarter, And Not Harder !”

What is Culture? And How does it Affect You??

Learning is the foundation of any successful endeavour in life, whether learning the alphabet so you can verbally communicate what you are thinking or practicing fishing so you can catch more fish and feed your family. Humans have developed complex systems of behaviour and beliefs to help them manage and streamline their lives in theContinue reading “What is Culture? And How does it Affect You??”

Stop Chasing Happiness and Start Chasing Meaning.

There seems to be an ever-emerging sanctity surrounding the ‘Pursuit of Happiness‘ whatever that may mean. You’ll hear sayings from seemingly happy people about how “Life is a Joke and you should just do what makes you happy”. But more often than not, it’s not that these people are actually happy, but rather making excusesContinue reading “Stop Chasing Happiness and Start Chasing Meaning.”

Who Needs Creativity?? You! And Here’s Why.

The lives of prehistoric peoples was mired with obstacles, hindrances, and life threatening situations. An environment full of hostilities and challenges requires the ability and skill to detect, analyze, think, and execute the optimal solution to overcome this challenge. Thus, spears with stone or bone points were used to fight off predators and invaders. InContinue reading “Who Needs Creativity?? You! And Here’s Why.”

The Importance of a Pre-Launch in Today’s Digital Age

One of Our Clients at The Block Bard recently launched new DTC (direct-to-consumer) Coffee Brand that has quickly picked up steam and orders even before its official launching! Many Brands and Companies are able to do this with all sort of products and courses etc,
What is their trick? Is there a trick?
First off all like any marketing strategy, there is no one-size-fits-all technique or (tactic). The best way to stand above and beyond your competitors, is to deliver an exceptionally different experience, with fine products and services.

But how do these companies manage to generate so much excitement, revelry, and interest, in their products that aren’t even available for purchase yet?!

How The Humanities Hits You in the Heart

If you are able to better understand the basic framework of society and its operations you will inevitably be more adept at analyzing what changes need to be made to drive us forward.
Similarly, humanities provide us with the blueprints for all modes of human thinking and
helps us understand how to make sense of the world around us since we simultaneously shape, and are shaped by it.

Is Marketing A Social Science??

In a purely academic sense (if we were looking at marketing as a subject) The Universities would say no. But I would say yes. Most educational institutions seem to label Marketing as a Commerce subject, but I feel this is misleading for the following reasons. Having a personal background in the Humanities, and not Business,Continue reading “Is Marketing A Social Science??”

How To Use Negative-Autosuggestion Today to Break Bad-Habits

  What is Autosuggestion? Autosuggestion (if you don’t already know) can be defined in many ways but put simply, it is training your subconscious to manifest that which you want most into your main consciousness and at the forefront of your mind.  Or even simpler it is basically the ability and practice of controlling yourContinue reading “How To Use Negative-Autosuggestion Today to Break Bad-Habits”

Why Fiction is More Important Now Than Ever

Humans tend to relegate myths as things of the past, fabrications that merley stimulate our imagination and creativity. But what if modern civilization was itself based on a set of myths that we have adopted over centuries as we develop and evolve? What if instead of our modern understanding of myths as meagre children’s stories,Continue reading “Why Fiction is More Important Now Than Ever”